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Advanced Program Evaluation

On Demand

Course Overview

Course Quality Rating


Course Description

Learners will take on the role of a staff member at the Middleton County Health Department who is tasked with helping to develop an evaluation plan for an obesity-prevention program recently launched in Middleton County. Using the CDC Program Evaluation Framework, learners will connect each step of the framework with a section of the evaluation plan, going into detailed discussion about: incorporating stakeholders, logic models and evaluation questions in the process; characteristics of different research designs for evaluation and considerations for choosing an appropriate design; options for data collection methods and sampling; and thinking through threats to validity. Additionally, the learner will review strategies for conducting rigorous evaluations within constraints of budget, time, and resources.

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Target Audience

Tier 1 - entry level public health professionals (i.e. individuals that have limited experience working in the public health field and are not in management positions),

Tier 2 - individuals with management and/or supervisory responsibilities,

MPH students.

Learning Objectives

1. Appreciate that a comprehensive evaluation plan addresses a program logic, stakeholders, evaluation questions and evaluation design.

2. Assess advantages and limitations of evaluation designs, including randomized, quasi-experimental and pre-post designs.

3. Appraise and compare options for data collection methods, measures and sampling strategies.

4. Identify and address associated threats to validity.

5. Identify strategies for addressing budget, time, data and political constraints in evaluation practice.

Council of Linkages Core Competencies for Public Health Professionals (COL)/COL Tier(s)

None listed

Professional/Disciplinary Competencies

None listed 


Online/ Self-study 

Credit /CEU

None available


45 minutes


None listed 

Course Publication Date

December 14, 2018

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